Relationship intelligence insights have become mission-critical to driving successful business development practices in law firms. Unfortunately, without complete and accurate data about the firm’s relationships, most law firm CRM initiatives also miss the mark.

legal360’s first-of-its-kind integrated CRM + ERM solution changes the game by converging two historically disconnected systems to help law firms automatically capture relationship data, combine ERM data with traditional CRM processes, and gain a new level of intelligence around the firm’s relationships.

Watch the webcast to learn how Microsoft and legal360’s integrated solution:

• Turns otherwise disconnected client and relationship information into actionable insights
• Removes the burden from busy professionals to keep their CRM data up-to-date, better positions them to facilitate cross-practice selling introductions, and structures business development teams and strategies in a way that that differentiates their firm from their competition
• Improves user adoption challenges associated with CRM software

This event focuses on client retention, accelerating new client acquisition, and leveraging relationship intelligence technology to fuel growth. This program is best suited for senior management in law firm marketing, business development, and IT.